1995年1月

Directions: For this part, you are allowed 30 minutes to write a composition based on the title: My View on the Negative Effects of Some Advertisements. You should base your composition on the following outline (given in Chinese).

1. 现在有些不良的商业广告

2. 这些广告的副作用和危害性

3. 我对这些广告的态度

You must write your composition in no less than 120 words on the Composition Sheet and remember to write in readable handwriting.

My View on the Negative Effects of Some Advertisements

There is no denying the fact that many commercial advertisements carry undesirable messages. They advertise luxury goods, unhealthy foodstuffs and drinks, and sometimes even dangerous or environmentally harmful products such as motor cars. In addition, they may advertise spiritually harmful publications or entertainment.

Such advertisements are bound to generate severe consequences if we keep turning a blind eye to them. First, they encourage people to waste money and resources. Moreover, they set a bad example to youngsters, arousing in them the desire for luxuries instead of teaching them the good habit of leading a simple life-style.

In view of the seriousness of the situation, effective measures should be taken before things get worse. For one thing, proper laws and regulations should be worked out and enforced to ban these ads. For another, the pubic should be educated to identify these ads and refuse to buy the products recommended by them. With these measures taken, it will be a matter of time before these ads to become things of the past.